This is a campaign to get the Muslim majority in this country to buy goods and services made or provides by the Muslim. It is not an official project but rather a people's project; the Malay Muslim of the country. There are some 22 millions Muslim in Malaysia thus their purchasing power is very strong indeed. It not a boycott of others business but is purely a way to help the Bumiputra who are mostly Muslim to benefit from the expanding of the economic cake of the country. After 62 years of independence it time the Malay and other Bumiputra take care of themselves especially in Business. Have a nice day.
Sharing my thoughts.